To put it simply, audience overlap is marketing to the same audience through different ads. In this case we are talking about Audience Overlap within Influencer Marketing.
In today’s world, social media has become an integral part of everybody’s lives, we all follow our favourite influencers across multiple platforms and let them influence us without even realising.
Estimating the audience overlap, the followers that two or more influencers share, before engaging in an influencer marketing campaign is a must.
In a blink of an eye interest in TikTok skyrocketed and in recent months TikTok became one of the most popular players in the social media world!
Influencers have a voice 🗣📢 and in these difficult times, this voice can be used to spread awareness and information that can help us all to overcome daily challenges! ❤️🤝🏠
Did you know that 92% of consumers trust influencers more than advertisements or traditional celebrity endorsements?! 🗣🧐🙌
Recently we asked 3,000 influencers about their reading habits, recent sustainability trends, how reviews on social media affect them and much more. 😍
We are excited to announce a new study conducted by indaHash involving 1000 digital influencers 👌🔥 on parenthood and current trends related to parenting! 😍🙌🍾
In honour of International Women’s Day 💃🍾😍, indaHash surveyed over 1000 digital influencers 🔥🤔 on topics such as women’s image in social media, gender equality, body positivity, and many more.
Magdalena is an influencer on a mission to spark change in people who spend days fantasizing about their future, but face the daily struggle of turning it into reality. Together let’s find out what motivates her to pursue her dreams and how she can inspire you to do the same.
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